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Surya Phadke

Managing Director- Somras Ventures Pvt. Ltd.

Surya is an MBA from INSEAD (France) and The Wharton School (University of Pennsylvania). During his stint in the United States, he consulted with Russian Standard Vodka in a brand revitalization campaign.

Over the past few years he has set up successful distribution with hospitality stalwarts such as Dusit Hotels (Bird Hospitality), IBIS (Accor Group), Radisson, The Claridges, The Lodi, Crown Plaza, DLFEmporio, Indian Accent (Old World Hospitality) and many more.

His specialties include brand identification, market entry, pricing and vendor/distributor management. Brands currently represented include Marianne Wine (South Africa), 7 Colores (Chile), Lerele Sangria (Spain) and Dogarina (Italy). In his off time he enjoys playing Golf, travelling and sipping on exotic cocktails from around the world!

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