Shammy Jacob

Founder - Saaf India

Shammy Jacob is the founder and director of New World Fight Club, a global collective of innovators based in Europe, USA, &Asia. The NWFC support organizations in addressing complex challenges by using a powerful yet simple methodology called Design Thinking. They ensure that their solutions create value for business, society and the environment.  

He is also the Founding Participant at THNK, the Amsterdam School of Creative Leadership and the founder of the Saaf India Foundation Past: Director for Sustainable Ventures, Nike Inc.

Shammy lives in Chennai, with his wife Charlotte and two sons Junya and Kiyano.

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