The main intention of creating this online course is to help you understand the complexities of the Luxury Matrix, thereby allowing you to fast track your career in this recession proof Luxury sector.
Visionary veterans who have witnessed the industry growth from infancy to current 18.5 billion today create this internationally acclaimed course. A huge vacuum of trained and educated talent dominates the need of the industry!!
This course structure is based on international track platforms – guides you through the intricacies of various subjects – yet practical and methodical in its approach!! What more – you have access to some of the most experienced brains. A never before opportunity awaits you to envision your dream of becoming the next luxury superstar!
Course Objectives: The Luxury Brand Management program is ideal for a candidate, who have entered or wish to enter the luxury industry without any prior education on the subject and have a keen interest to develop their skills and knowledge further in the luxury business. This program will help the person brush up on their luxury knowledge; gain insights from both local and global perspective, which in turn will increase their credibility. The program will be advantageous for junior employees aiming to upscale their position in their own organization or with the next employer. The objective is to give the person insights from the very basics of luxury to merchandising to fashion – to all the different segments . They are then exposed to the retail part of the industry before touching base on the financial and the creation of a brand and then a company .
Learning Outcome: After undertaking this program, the candidate will be able to understand how the senior personnel manage , strategize and implement business models specific to luxury industry in India. It will further enable them to realize their own potential and help them explore other luxury segments as well. It will enhance their quick knowledge in all the stages and the objective test at the end of the sessions will give them the confidence on how much luxury knowledge they have acquired . KRA’s of positions such as a Brand Country Head, Brand Manager, Marketing Manager, Buyer, Merchandiser and Visual Merchandiser are explained in depth to the candidate to evaluate employment opportunities in the luxury field.
Any one desirous of learning the basics of luxury definitions and getting a over view into various prevalent sectors of luxury in India, should undertake this program. LBM – OL is ideal for self learners and distance education seekers.
After undertaking this program, the candidate will be able to understand how to manage, strategize and implement business models specific to luxury industry in India.
It will further enable them to realize their own potential and help them explore other luxury segments as well.
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